
Finding a good skin care regimen might be difficult. What products do you require? How soon do you use them? What sequence do you use them in? Those are many questions you need the right answers to...

How Sereko is carving a niche in Indian skincare market with psychodermatology
SEREKO, founded by Malvika Jain in 2023, is a bootstrapped brand that has quickly made its mark in the wellness and skincare industry. With a strong foundation in psychodermatology, the study of h...

From Dull To Divine: Top 7 Skincare Tips For Dewy, Glass Skin This Spring (With Product Reccos)
This lightweight gel moisturiser is packed with ceramides and peptides to deliver powerful 100H hydration and boost barrier health. This rich formula soothes and strengthens the skin, making it su...

Sereko strengthens retail presence in FY25, plans product expansion
The 2024 financial year saw Sereko report sales of Rs 2.7 crore. Keen to continue its growth trajectory in the wellness and skincare sector, Sereko plans to take the concepts of innovation and hol...

What is 'sleepmaxxing'? All you need to know about the viral trend, and how you can sleep better
Sereko’s calming candy tabs are formulated with magnesium lactate, saffron extract, and hydrolysed milk protein to support restorative sleep, balance sleep cycles, and reduce interruptions. Read ...

What is the skin reset trend, and does your skin need it?
At a time when all your beauty influencers are suggesting a 10-step skincare routine for flawless skin, a new trend or rather an approach is gaining momentum among ‘skintellectuals’: the skin rese...