"One major challenge in building a D2C brand lies in navigating a competitive landscape, especially when rivals enjoy significant funding, balancing creativity with scalability," says Malvika Jain, Founder of SEREKO.
In the dynamic landscape of D2C startups in India, crafting a strong brand image is essential for success. Our Founder, Malvika Jain has been featured in an interesting article in Business World Disrupt that pinpoints what is important to establish a meaningful brand in such a competitive space in India.
Click on the link below to read the full article: